Past a few months I’ve been experimenting with a few toners. In the past I’ve tried a several brands, especially Clariol Professional products. I always have liked their Creme Toners, but lately, I’ve been enraptured with Wella Color Charm Toners. Every time I use one of their toners, they always make my hair and scalp feel good without a bit of sting like with most permanent colors. Permanent colors tend to sting freshly lightened or highlighted hair because of higher content of peroxide and ammonia, but Wella Color Charm Toners don’t really sting my scalp and the color always turns out exactly what the swatch shows and the nice fact they’re considered medium hazard regarding health well being. I’ve been gradually going blonder, and I wanted something that isn’t quite platinum blonde (too bright for me) yet pale enough. Right now I’m in love with Wella Color Charm T10, known as Ivory Lady. It’s a pure, lovely soft pale blonde that’s not too yellowish or beige-y. It does look like a polished ivory. I’m totally enthralled with the results. I’ve used this toner a few times and the color has come out successfully. It looks great with my summer tan. However, at first, it may look a little dark/dull but will go away in a few shampoos, and then the color will turn out and look like a pure pale blonde. I’m totally loyal to Wella toners now, and I thought about trying Wella toner labeled T18 or known as ‘White Lady’, but I think it’s a little too white for me. I’m not ready to be a white blonde. But it might be next on my list to try.
You can purchase this wonderful shade Wella Color Charm T10 Ivory Lady.
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I used your suggestion and used this color to tone out the brassiness. I left it on for about 15 minutes which was a bit too long as it was a bit violet and dark at first. But after a few shampoos it is now a great color.
Yes, all toners always turn out a little dark at first. I only left it in for 10 minutes max although the instructions said 30 minutes. After a few shampoos, it looks great. I will be posting a new entry soon about using temporary rinse next. I’m glad you took my suggestion and had a nice result! I appreciate hearing it from the others who have tried it.
Went to have my roots done and she used a pearl ash toner. Not really sure about it yet. I’ll wait a week and see I guess.
I had my roots done and went for a new toner colour. It’s a wella Kolestan 10NG with some strawberry blonde highlights through the sides and back, very lightly. I’m very happy with the new colour.
Wella T18 White Lady is fantastic! Leave it on for 30-45 minutes and it’ll be perfect everytime.
Hey There,
So I used the same Wella toner after bleaching last week, and I put it on for 30 minutes, big mistake! I was already so light, and my hair is SO gray! How long did it take you and approx. how many washes before it faded? It’s an ashy gray, and is there any other methods you used?
Hi Karli,
I only left it in about 10 minutes max, not the 30 minutes as stated. It means your hair is very porous, so it will wash out after a few shampoos. It’s best to use a clarifying shampoo to remove the excess of the toner. But it will wash out, so don’t worry about it. It sounds like your hair is very light, much lighter than my bleached hair so I’d recommend you to use a Roux Fanciful Rinse in White Minx instead of using a toner to achieve lovely platinum shade. I hope that helped. Keep me tuned.
I used the Ivory Lady on my bleached pale blond hair, left it in for 30 minutes and now it a weird grayish color. Should I do the same thing you suggested above?
Hi Melody,
Yes, just shampoo out your color a few times and then the greyish tones will lift out and the color will turn out a beautiful shade, hopefully. When you do your root touch ups, only use Ivory Lady on the bleached roots but NOT on your middle and ends. Use Roux Fancifull Rinse instead to tone your hair overall between root touch ups and to maintain your overall color.
Hi,
I have had my hair professionally bleached but there are still some light brown bits through it and isn’t quite light enough, can i use this toner to gradually lighten my hair? how often can you tone?
For those light brown bits, they needed to be bleached as well. You can have these bleached the next time you go in the salon. Another way to gradually lighten them is to use a shampoo and conditioner that lightens hair. Toner is recommended for between touch ups on the roots. For in between salon visits, I highly recommend either Roux Fanci-Full Rinse or John Frieda Color Renew Tone-Restoring line.